What’s your interest? Are you like every woman who enjoys spoiling herself with beauty and skincare?
I am. Once upon a time in my life, I couldn’t apply enough makeup. It was my daily mask and definitely an addiction. As if getting older wasn’t hard enough, I soon realized that makeup wasn’t the solution to flawless skin. My face needed an intervention and that intervention was good skincare or as I thought any moisturizer would do. Wrong! For years I tried dozens of moisturizers and my skin took a toll. From rashes to break outs and hello hormones, my skin couldn’t catch a break.
As I continued my search for simple, natural and fragrance free skincare I was introduced to Beauty Counter by my friend and now mentor Melissa. Of course I wasn’t sold at first because I had done some research myself about how natural so called products weren’t so natural after all. Greenwashing is a very common in the industry when a company uses words such as “safe” “organic” or “natural” to advertise their product when there are actually ingredients used that are not considered safe.
After a whole month of conversations and attending an amazing consultant social, I was sold on the mission to get safer products into everyone’s hands. I ordered my skincare, a couple of color pieces. I was shocked and impressed with my new routine. Having sensitive, hormonal, combination skin it’s been a tough battle but I can truly testify that my skin is much happier than it’s ever been.
Want more safe beauty fun Facts?
Did I mention that it’s safe and non-toxic? That’s right! Beauty Counter has banned more than 1,500 ingredients that can cause serious health issues such as asthma, disabilities, cancer and infertility.
There are more than 80,000 chemicals on the market today that don’t have any safety data. This is particularly true of those used in the skin care and beauty industry.
Only about 10% of the 10,000 chemicals commonly found in personal care products have safety data.
The United States has not passed a major federal law to regulate the safety of ingredients used in personal care products since 1938.
We deserve better, and we’re doing
something about it.
Sonia Thomas is no stranger to the beauty industry. Building over 5 million in volume for Tom Ford Beauty, Lancome and with 15 years of experience, Sonia continues to thrive passionately. Her present mission is to educate and empower about safer products encouraging other women to jump on board.
How can you join the movement? Drop a comment or question for Sonia. At SoniaT@fashionexchange3000.com